Poznan, PolandOld Town
Blow Up Hall 5050
Post-industrial art hotel
Post-industrial art hotel
Conceived as an interactive experiment within the vaulted brewery, the property immerses guests in large-scale digital works and living contemporary art.
What it’s good at
Remarkable
Interactive digital art installations and geometric furnishings set within vaulted red-brick brewery chambers.
Notable
A nineteenth-century red-brick brewery restored as part of Poznan's monumental Hugger complex.
Listed
Sculptures by contemporary Polish artists line corridors steps from Poznan Old Market Square.
What they say
Michelin Selected
Michelin
part boutique address, part-art gallery thanks to its ever-rotating collection of abstract and often bespoke installations and sculptures, created by a group of local Polish artists.
Right in the middle
Well-located: walkable to some things, a short ride to more.
The front doors open into the Stary Browar complex, and Poznan's Old Market Square is five minutes away on foot.
The rooms
Sculptural lighting and neutral textiles soften the post-industrial rooms, and selected bathrooms include deep square marble baths.
The spa
Facials and massages use Swiss Valmont products, and the wellness area includes a dry sauna and steam bath.
Restaurant
arte
Chef Artur Szwacki applies French technique to local Polish ingredients in an airy dining room hung with contemporary artwork.
At the table
A faceted metal bar sits beneath a towering brick kiln shaft, serving house-roasted espresso by day and cocktails at night.
How it began

The name references Michelangelo Antonioni's film Blowup and a founding rule dedicating half of the former brewery to art.
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.