San Francisco, California Union Square
Hotel Zeppelin San Francisco
Psychedelic counterculture showpiece
Psychedelic counterculture showpiece
Built around San Francisco's counterculture roots, the hotel pairs rock-and-roll rebellion with a vinyl lending library and a subterranean game room.
“the bathrooms are emblazoned with the names of local bands... in a psychedelic wallpaper that pays homage to the classic rock posters of the ‘60s and ‘70s.”
Where it shines
Notable
Blacklight graffiti illuminates brick walls beneath a suspended steel cage of gin bottles.
Listed
Downstairs in the basement playroom, guests play shuffleboard beneath lamps fashioned from soda pull-tabs.
What they say
Michelin Selected
Michelin
Also in Condé Nast Traveler and Wallpaper*.
This boutique hotel is going all in on the rock-and-roll vibe ... the rooms, fresh off a thorough renovation, are decked out in an eclectic style, leaning heavily on mid-century inspirations.
Right in the middle
Well-located: walkable to some things, a short ride to more.
Set in Lower Nob Hill along Post Street, the hotel sits two blocks from Union Square and adjacent to the Theater District.
The rooms
Dark walls and crushed velvet pillows contrast with retro turntables and custom bathroom wallpaper honoring Bay Area rock bands.
Dogs stay too.
At the table
PLS on Post serves smash burgers and boozy milkshakes, with craft cocktails poured at the brick bar.
Featuring soaring ceilings, industrial light fixtures, and crushed velvet pillows, all the guest rooms are exercises in contrast: ... eclectically San Francisco.
How it began
The property occupies two historic buildings, including the 1913 Cecil Hotel that once hid a basement speakeasy during Prohibition.
Good to know
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Hotel Zeppelin San Francisco
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San Francisco
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.