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Magna Pars L' Hotel à Parfum

Milan, ItalyPorta Genova

Magna Pars L' Hotel à Parfum

Perfume factory sanctuary

Find a room

Porta Genova   Milan, Italy

Renovated

2019

Price

$$$$

Outside the door

Perfume factory sanctuary

A working perfume laboratory anchors this former factory, where stays revolve around custom scents and quiet courtyard gardens.

Magna Pars L' Hotel à Parfum
“In a former perfume factory with an interior garden, this boutique hotel provides a stylish home base in the up and coming neighborhood of Tortona...”
— Condé Nast Traveler 

What it’s good at

Our shorthand ↗
Design

Remarkable

Post-industrial glass walls wrap fragrant courtyard gardens lined with liquidambar trees.

Luxe

Notable

Bespoke fragrance consultations at LabSolue perfume laboratory lead into spacious courtyard-facing suites.

Heritage

Notable

The Martone family converted their former cosmetics factory into an olfactory sanctuary in 2013.

Our shorthand ›
Magna Pars L' Hotel à Parfum

What they say

Michelin Selected

Michelin

Forbes Recommended

Forbes Travel Guide

2026

Also in Condé Nast Traveler.

Encased in glass and flooded with light, furnished by forward-thinking designers and contemporary Milanese artisans, it looks every bit the live-in design showroom...
— Michelin 
“The property is a brilliant mix of heritage and innovation. Artfully designed by architects Luciano Maria Colombo, Paola Benelli and Roberto Murgia, the chic boutique hotel flawlessly blends the old factory walls with contemporary elements in polished steel, aluminum and glass.”
— Forbes Travel Guide 
Magna Pars L' Hotel à Parfum

Right in the middle

Well-located: walkable to some things, a short ride to more.

The hotel sits among the fashion ateliers and design studios of Tortona, a short walk from the Navigli canals.

Magna Pars L' Hotel à Parfum

The rooms

Suites are dedicated to individual botanical notes, outfitted with custom amber diffusers and views over the central courtyard.

Magna Pars L' Hotel à Parfum, rooms
Magna Pars L' Hotel à Parfum, rooms
Magna Pars L' Hotel à Parfum, rooms

The spa and gym

Technogym cardio machines face the internal courtyard, and the wellness suite includes a Turkish bath and sauna.

Magna Pars L' Hotel à Parfum, the spa
Magna Pars L' Hotel à Parfum, the spa

Dogs stay too.

Magna Pars L' Hotel à Parfum

Restaurant

DA NOI IN

Tables look onto the courtyard garden, serving regional Italian dishes and tasting menus matched with perfume essences.

Magna Pars L' Hotel à Parfum, da noi in
Magna Pars L' Hotel à Parfum, da noi in

At the table

Liquidambar serves botanical cocktails across a backlit white onyx counter, and tables extend out into the courtyard garden.

Magna Pars L' Hotel à Parfum, at the table
Magna Pars L' Hotel à Parfum, at the table
Magna Pars L' Hotel à Parfum, at the table

How it began

Magna Pars L' Hotel à Parfum, how it began

The building originally operated as the Marvin cosmetics factory before the perfumer Martone family transformed the industrial space.

Magna Pars L' Hotel à Parfum
Magna Pars L' Hotel à Parfum

Stay here

Magna Pars L' Hotel à Parfum

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Our shorthand

How we rate hotels.

The medals

Gold

Extremely rare. Sets the global standard.

Silver

Brilliant execution. And we’re picky.

Bronze

They did this well. You’ll notice.

Listed

A defining trait. Makes the hotel what it is.

The eight vibes

Design

Built around a vision. Even the door handles have a designer.

Luxe

Cared for at every turn. The bath is drawn before you ask.

Local

It could only be here. You wake up knowing where you are.

Social

Where the city goes out. The bar is full and the night is young.

Heritage

A building with a story. Once a palace, a monastery, a station.

Wellness

You leave feeling new. Rest, sweat, soak and sleep like a stone.

Classic

The city grew up with it. Same rituals, same regulars, same bar.

Resort

A world of its own. Something to do from breakfast to nightcap.

The scene

Lively

Where things happen: restaurants, shops, people.

Central

Well-located: walkable to some things, a short ride to more.

Quiet

Away from the crowds. Getting around takes intention.

Secluded

A place apart: the property is the destination.

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Find a room

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Usually from about $350 a night

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