Perfume factory sanctuary
A working perfume laboratory anchors this former factory, where stays revolve around custom scents and quiet courtyard gardens.
“In a former perfume factory with an interior garden, this boutique hotel provides a stylish home base in the up and coming neighborhood of Tortona...”
What it’s good at
Remarkable
Post-industrial glass walls wrap fragrant courtyard gardens lined with liquidambar trees.
Notable
Bespoke fragrance consultations at LabSolue perfume laboratory lead into spacious courtyard-facing suites.
Notable
The Martone family converted their former cosmetics factory into an olfactory sanctuary in 2013.
What they say
Michelin Selected
Michelin
Forbes Recommended
Forbes Travel Guide
2026
Also in Condé Nast Traveler.
Encased in glass and flooded with light, furnished by forward-thinking designers and contemporary Milanese artisans, it looks every bit the live-in design showroom...
“The property is a brilliant mix of heritage and innovation. Artfully designed by architects Luciano Maria Colombo, Paola Benelli and Roberto Murgia, the chic boutique hotel flawlessly blends the old factory walls with contemporary elements in polished steel, aluminum and glass.”
Right in the middle
Well-located: walkable to some things, a short ride to more.
The hotel sits among the fashion ateliers and design studios of Tortona, a short walk from the Navigli canals.
The rooms
Suites are dedicated to individual botanical notes, outfitted with custom amber diffusers and views over the central courtyard.
The spa and gym
Technogym cardio machines face the internal courtyard, and the wellness suite includes a Turkish bath and sauna.
Dogs stay too.
Restaurant
DA NOI IN
Tables look onto the courtyard garden, serving regional Italian dishes and tasting menus matched with perfume essences.
At the table
Liquidambar serves botanical cocktails across a backlit white onyx counter, and tables extend out into the courtyard garden.
How it began

The building originally operated as the Marvin cosmetics factory before the perfumer Martone family transformed the industrial space.
Good to know
Stay here
Magna Pars L' Hotel à Parfum
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.