Riad No.37
Marrakesh, Morocco
Medina
Vibe
Inside-out architecture wraps around plant-filled courtyards, where smooth tadelakt plaster meets quiet Scandinavian neutrals and burning olive wood.
“Nordic medina hideaway”
Scandinavian minimalism executed in seamless tadelakt plaster, neutral tones, and handcrafted wooden latticework across tranquil courtyards.
Communal marble dining table for shared family-style dinners and a rooftop terrace overlooking Medina landmarks.
Inhabited Dar El Bacha riad featuring traditional courtyard architecture, local artisan woodwork, and morning rooftop mint tea.
In the Medina's Dar El Bacha quarter, steps from the palace and winding souk alleyways.
“Riad No. 37’s eight rooms hold a maximum of 16 guests, and it’s an adults-only hotel — these two facts combine to ensure that the atmosphere is always tranquil.”
Rooms
Rooms feature custom tadelakt bathrooms with carved marble sinks, Tempur mattresses, and handcrafted wooden latticework framing tranquil courtyard views.
Wellness
Choose between a secluded ground-floor courtyard plunge pool flanked by orange trees and a heated rooftop pool facing Koutoubia minaret.
Backstory
In 2019, the owners restored a crumbling historic riad alongside local artisans, retaining original architectural woodwork while introducing Nordic restraint.
Eat & drink
Chefs trained in Klaus Meyer culinary methods craft Moroccan and New Nordic dishes, served family-style along a monumental marble dining table.
The neighborhood
Tucked into the Dar El Bacha quarter near Bab Doukkala gate, the riad sits a ten-minute walk from Djemaa el Fna.
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The app
This is one hotel. The app has every one we rate, in your pocket, for the whole trip.
Our shorthand
What makes a hotel special, how well they pull it off, and what it feels like outside the door.
How well they pull it off
Extremely rare. Sets the global standard.
Brilliant execution. And we’re picky.
They did this well. You’ll notice.
A defining trait. Makes the hotel what it is.
The eight vibes
Architecture and interiors lead. There’s a creative vision at work.
The guest is conspicuously well cared for. Requests met before they’re made.
Rooted in place. Local character runs through the whole stay.
Energy and scene. Where the city goes out, whether or not it’s sleeping here.
A building with history. The story of the place is part of the stay.
Built around feeling better. Rest, sweat, soak, spa.
A hotel the city grew up with. Same rituals, same regulars.
A world of its own. No reason to leave the property.
Scene — what’s outside the door
Where things happen: restaurants, shops, people.
Well-located: walkable to some things, a short ride to more.
Away from the crowds. Getting around takes intention.
A place apart: the property is the destination.