Black Rock beachfront outpost
Built against the volcanic promontory of Puu Kekaa, this classic resort centers on daily beach life and sunset cliff dives.
“updated its 508 beachfront rooms and suites in 2020, with modern but warm wooden furniture, textiles with bright pops of colors, and nature-inspired artwork.”
What it’s good at
Notable
A nightly sunset cliff-diving ritual off Black Rock, performed continuously since 1963.
Notable
Weekly oceanfront Maui Nui lūʻau gatherings featuring Polynesian storytelling and fire-knife dancing.
What they say
Also in Condé Nast Traveler and AFAR.
The breezy lobby is an open-air one, and out the back are great views of historic Black Rock.
Tucked away
A place apart: the property is the destination.
The grounds front Kaanapali Beach, steps from the coral reefs and sea turtles swimming around Black Rock.
The rooms
Bedrooms pair warm wood furniture with private lanais, most facing straight out toward the Pacific.
The lagoon pool
Bring a swimsuit.
Wooden footbridges cross the 142-yard freshwater lagoon pool as it winds through gardens toward the beach.
The spa and gym
The Spa at Black Rock offers Lomi Lomi massages and warm stone therapies, alongside a 24-hour fitness center.
At the table
The Sandbar serves evening cocktails on a wraparound lanai, and Cliff Dive Grill pours local beers beside Black Rock.
How it began
The resort opened in 1963 as Kaanapali Beach's first hotel and soon served as a filming location for Elvis Presley.
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Good to know
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Maui
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.