Restored White City townhouse
A pair of restored 1920s townhouses flanking a fragrant citrus courtyard, blending Bauhaus heritage with mid-century glamour and original Israeli art.
“Encompassing two restored historic buildings in the heart of Tel Aviv, The Norman is a lesson in restrained 1920s elegance.”
Where it shines
Remarkable
Two restored 1920s townhouses featuring original ceramic tiles, brass flooring inlays, and an extensive Israeli art collection.
Remarkable
Preserved 1925 Eclectic and Modernist residences restored under UNESCO White City architectural conservation standards.
Notable
Bespoke concierge itineraries, fresh flowers, Frette linens, and sweet treats served at evening turndown across fifty rooms.
What they say
Forbes Recommended
Forbes Travel Guide
2026
Also in Condé Nast Traveler, Wallpaper* and AFAR.
The 50 individually designed rooms at this boutique hotel in two historic townhouses within the White City … have a fragrant citrus garden between them.
Right in the middle
Well-located: walkable to some things, a short ride to more.
Overlooking King Albert Square in central Lev HaIr, you are steps from the leafy cafés and preserved Bauhaus architecture along Rothschild Boulevard.
The rooms
Interiors feature hand-decorated ceramic tiles, brass floor inlays, and soft palettes, finished with Frette linens and deep-soaking bathtubs.
The rooftop pool
Bring a swimsuit.
The fourth-floor rooftop pool overlooks the White City skyline, lined with cushioned loungers under fringe umbrellas.
Gym and yoga
Floor-to-ceiling glass doors open the gym to the outdoors, and yoga sessions take place across the garden lawn.
The Library Bar
Tufted green leather stools line the counter in this 1940s-style lounge, surrounded by contemporary Israeli art and bookshelves.
Rooms here are equally singular; no two are alike, though all feature Frette linens, beautiful bouquets, and homemade treats at turndown.
Restaurant
ALENA
Set with crisp white linen under high ceilings, the dining room serves European dishes influenced by Mediterranean flavors.
At the table
Dinings serves izakaya-style Japanese tapas on the rooftop, and pavement café Amadeo pours espresso beside King Albert Square.
How it began

Named after pioneer filmmaker and early resort hotelier Norman Lourie, the hotel thoughtfully unites two distinct 1925 Modernist and Eclectic residences.
Good to know
Stay here
The Norman Tel Aviv
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.