Adelaide, AustraliaCBD
The Playford Hotel Adelaide - MGallery Collection
Art Nouveau boutique
CBD Adelaide, Australia
Renovated
2023
Price
$$$
Rated for
Design Luxe SocialOutside the door
The house
AccorArt Nouveau boutique
Built by a local family as a dedicated arts hotel, it brings turn-of-the-century glamour and regional dining to North Terrace.
What it’s good at
Notable
Ribbed columns and an illuminated sculptural chandelier bring modern Art Nouveau glamour indoors.
Listed
Luma Bar serves morning espresso and signature evening cocktails beneath warm brass lighting.
What they say
Michelin Selected
Michelin
The Playford Adelaide is an Art Nouveau gem … surrounded by arts and culture destinations and close by to the convention center and the Adelaide Oval stadium.
Right in the middle
Well-located: walkable to some things, a short ride to more.
Adelaide Railway Station sits directly across North Terrace, with the riverbank precinct and Adelaide Oval a short walk away.
The rooms
Loft suites place the bedroom on an upper mezzanine, while studio suites face out over North Terrace.
The pool
Bring a swimsuit.
White classical columns line the 12.5-metre heated pool, set beside a traditional sauna and indoor whirlpool tub.
The spa & gym
Luma Bar
A curved brass counter sits before arched street windows, pouring South Australian wines and beer on tap beneath ribbon lighting.
Luma Restaurant
Curved leather booths sit beneath sculpted ribbon lighting, serving European-inspired dishes focused on seasonal South Australian produce.
How it began

The hotel stands on the former site of The News, where Rupert Murdoch held his first board meeting in 1979.
The app
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.