Centrum Rotterdam, Netherlands
Opened
2024
Price
$$
Rated for
Design Wellness SocialOutside the door
The house
The UsualCircular design clubhouse
The hotel runs as an eco-minded neighborhood hub, uniting travelers and locals through shared creative spaces.
What it’s good at
Notable
Portuguese cork walls and offcut terrazzo shape the hotel's circular interior design.
What they say
Michelin Selected
Michelin
The Usual redefines the city hotel as a meeting place for locals and travelers alike. Located just off Witte de Withstraat, it brings together sharp design and circular thinking.
In a lively part of town
Where things happen: restaurants, shops, people.
Westblaak sits right outside, with the buzzing bars and galleries of Witte de Withstraat just around the corner.
The rooms
Terracotta tones and living micro-terrariums shape the rooms, which are fitted with circular mattresses dressed in down.
The studio
The basement studio is dedicated to guided meditation, hosting both group and individual restorative sessions.
Restaurant
The U Bar
Paper lanterns hang over street-facing banquettes, where a plant-forward kitchen serves natural wines and bowls of dhal curry.
How it began
Two 1950 office buildings, recognized as municipal monuments, were converted through circular design to open in 2024.
Good to know
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The Usual Rotterdam
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Rotterdam
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Hotel âme
“Japandi townhouse”
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.