Florence, ItalySanta Maria Novella
Hotel Santa Maria Novella
Florentine piazza guesthouse
Florentine piazza guesthouse
The hotel runs like a traditional Florentine townhouse, fronting the pedestrian piazza with views of the basilica.
What it’s good at
Notable
Restored nineteenth-century townhouses with stone arches and ancient Roman ruins in the basement.
Notable
Marble bathrooms stock custom bath amenities from the historic Santa Maria Novella apothecary.
Right in the middle
Well-located: walkable to some things, a short ride to more.
The front steps open onto the pedestrian square, five minutes on foot from the Duomo and the station.
The rooms
Bedrooms display antique wood furnishings and light wood floors, paired with two-tone marble bathrooms.
The gym and sauna
A fitness room sits beneath historic exposed stone arches, alongside an on-site Finnish sauna.
Dogs stay too.
Bar
Santa Cocktail Club
Cocktails are poured at an illuminated pink counter or served out on the terrace facing the basilica.
At the table
Breakfast is laid out beneath tall arched mirrors in the gilded salon, with tables overlooking the piazza.
How it began

The property unites several nineteenth-century townhouses built over the preserved ruins of an ancient Roman tub.
Good to know
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Hotel Santa Maria Novella
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.