Bela Vista Sao Paulo, Brazil
Opened
2022
Price
$$$$
Rated for
Design Luxe HeritageOutside the door
The house
RosewoodVertical forest atelier
Conceived as an urban cultural atelier, the complex immerses guests in Brazil’s modern artistic soul with live music and hundreds of commissioned artworks.
“The design is breathtaking, with every detail carefully considered by architect Jean Nouvel and designer Philippe Starck.”
What it’s good at
Exceptional
A vertical forest tower wrapped in native greenery beside contemporary Brazilian art.
Exceptional
Dedicated concierges and round-the-clock butler service attend to suites with private mixology stations.
Remarkable
The 1943 Italianate maternity hospital and 1922 Santa Luzia chapel anchor the restored complex.
What they say
Three Michelin Keys
Michelin
Forbes Recommended
Forbes Travel Guide
2026
Also in Condé Nast Traveler, Wallpaper* and AFAR.
Rosewood hotels are always luxurious, but rarely are they architectural statements on the level of the Rosewood Sao Paulo.
“When French developer Alexandre Allard launched the Rosewood São Paulo in January 2022 – designed by Philippe Starck – the property became the tipping point for the Brazilian hotel market.”
Right in the middle
Well-located: walkable to some things, a short ride to more.
The property sits in Bela Vista, just one block from Avenida Paulista and the concrete galleries of MASP.
The rooms
Warm Brazilian wood paneling lines each room, and tower spaces open onto balconies shaded by living timber trellises.
The pool
Bring a swimsuit.
Mosaic tiles in forty shades of green and blue line the garden pool, set among dense tropical plantings.
The spa
Marble treatment suites host Guerlain therapies, alongside a crystal room lined with quartz for guided meditation.
Dogs stay too.
At the table
Live jazz plays beneath a painted ceiling at Rabo di Galo, and courtyard tables serve wood-fired South American cooking.
The striking Philippe Starck-designed interiors, tree-shrouded Jean Nouvel-designed tower, and the touch of nearly one hundred artists make this hotel a landmark first.
How it began

The property restores a 1943 maternity hospital where over half a million Brazilians were born, alongside a 1922 chapel.
“The Rosewood São Paulo is superlative in many ways, and visitors and residents alike have swooned over the city’s newest five-star hotel...”
Good to know
Stay here
Rosewood São Paulo
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.