Soho House São Paulo
Sao Paulo, Brazil
Bela Vista
Vibe
Arched windows open onto a verdant courtyard terrace, where members and guests mingle from daytime coffee to late-night DJ sets.
“Modernist hospital showcase”
Brazilian modernist interiors blend reclaimed Canela wood flooring, hand-painted tiles, and custom handblown ceramic lighting.
Six dedicated members spaces including a garden courtyard, games room, and DJ-soundtracked main bar.
Preserved Italianate architecture inside the restored 1904 maternity ward of the historic Matarazzo Hospital complex.
In Bela Vista within Cidade Matarazzo, one block from Avenida Paulista and MASP.
“inside, it’s unmistakably Brazilian — modernist-inspired interiors, handblown lamps by local ceramicists, and a magnificent collection of works from contemporary artists.”
Rooms
Bedrooms feature geometric floors of reclaimed Canela wood, textured plaster walls, and hand-painted bathroom tiles lit by handblown ceramic lamps.
Wellness
An open-air rooftop pool is framed by sun loungers and tropical foliage, complemented by the Soho Health Club gym and spa.
“Once complete, the 36-bedroom property will include a rooftop pool, a spa, a gym, members-only dining spaces, and interiors showcasing Brazilian designers.”
Backstory
The property occupies the restored 1904 maternity ward of the historic Matarazzo Hospital, preserving Italianate arches and original exposed brickwork.
“The house’s 32 bedrooms, cosy sitting rooms, lounges and games room wrap themselves around a central patio… let light flood the space.”
Eat & drink
House Kitchen serves modern Brazilian fare in the leafy courtyard, while the mural-lined Main Bar pours spicy house caipirinhas.
The neighborhood
Set within the Cidade Matarazzo enclave, the hotel sits one block from Avenida Paulista and the iconic concrete galleries of MASP.
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The app
This is one hotel. The app has every one we rate, in your pocket, for the whole trip.
Our shorthand
What makes a hotel special, how well they pull it off, and what it feels like outside the door.
How well they pull it off
Extremely rare. Sets the global standard.
Brilliant execution. And we’re picky.
They did this well. You’ll notice.
A defining trait. Makes the hotel what it is.
The eight vibes
Architecture and interiors lead. There’s a creative vision at work.
The guest is conspicuously well cared for. Requests met before they’re made.
Rooted in place. Local character runs through the whole stay.
Energy and scene. Where the city goes out, whether or not it’s sleeping here.
A building with history. The story of the place is part of the stay.
Built around feeling better. Rest, sweat, soak, spa.
A hotel the city grew up with. Same rituals, same regulars.
A world of its own. No reason to leave the property.
Scene — what’s outside the door
Where things happen: restaurants, shops, people.
Well-located: walkable to some things, a short ride to more.
Away from the crowds. Getting around takes intention.
A place apart: the property is the destination.