Union Square New York, New York
Renovated
2025
Price
$$$
Rated for
Design Heritage SocialOutside the door
The house
MarriottBeaux-Arts parkside showpiece
A bold Shantell Martin mural greets arrivals before giving way to the buzzy double-height lounge beneath soaring classical marble columns.
“The glossy lobby sets the tone with strong geometries, an abstract rug and a bloom-draped curved staircase.”
What it’s good at
Notable
A maximalist redesign pairing a grand staircase carpet with subway tile accents and bold graphic murals.
Notable
The 1911 Beaux-Arts Germania Life building features preserved Corinthian marble columns and ornate carved rosette ceilings.
Notable
The double-height Living Room lounge shifts from morning coffee to evening cocktails alongside an all-season rooftop bar.
What they say
One Michelin Key
Michelin
Forbes Recommended
Forbes Travel Guide
2026
Also in Condé Nast Traveler, Wallpaper* and AFAR.
the new look is a more harmonious blend of a century-plus of influences.
“A grand curved staircase is covered by a rainbow-hued carpet that pools at its base and leads to the relocated Living Room, a bar and lounge.”
In a lively part of town
Where things happen: restaurants, shops, people.
Union Square Park sits right outside, where four-day-a-week Greenmarket stalls buzz above one of Manhattan's busiest and most connected subway hubs.
The rooms
Bedrooms echo the park outside with burnt-orange velvet headboards, chessboard side tables, and subway-grid bathroom tile with taxi-yellow faucet handles.
The gym
The subterranean gym has Technogym equipment, a five-bike Peloton studio, and automated hydromassage recovery beds.
Dogs stay too.
Bar
Guardian at the W
Union Square’s only rooftop bar sits seventeen floors up, serving cocktails beneath a retractable glass roof with skyline views.
Following a $100 million renovation, W New York – Union Square now embodies W Hotels’ design-forward ethos to stunning results.
Restaurant
Seahorse
The seafood brasserie serves raw-bar staples amid yacht-style wood paneling and a 40-foot hand-painted marine mural.
At the table
The second-floor Living Room pours Devoción Colombian coffee by morning and serves evening cocktails beside a resin-cast botanical bar.
How it began
Built in 1911 as the Germania Life Insurance headquarters, this landmark Beaux-Arts tower retains its original limestone facade and mansard roof.
“An enormous floating staircase greets you in the lobby, and a technicolor, metamorphic rug appears to be flow down its stairs…”
Good to know
Stay here
W New York Union Square
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Our shorthand
How we rate hotels.
The medals
Gold
Extremely rare. Sets the global standard.
Silver
Brilliant execution. And we’re picky.
Bronze
They did this well. You’ll notice.
Listed
A defining trait. Makes the hotel what it is.
The eight vibes
Design
Built around a vision. Even the door handles have a designer.
Luxe
Cared for at every turn. The bath is drawn before you ask.
Local
It could only be here. You wake up knowing where you are.
Social
Where the city goes out. The bar is full and the night is young.
Heritage
A building with a story. Once a palace, a monastery, a station.
Wellness
You leave feeling new. Rest, sweat, soak and sleep like a stone.
Classic
The city grew up with it. Same rituals, same regulars, same bar.
Resort
A world of its own. Something to do from breakfast to nightcap.
The scene
Lively
Where things happen: restaurants, shops, people.
Central
Well-located: walkable to some things, a short ride to more.
Quiet
Away from the crowds. Getting around takes intention.
Secluded
A place apart: the property is the destination.